words // Luis Sanchez
For adidas, making the lightest product ever isn’t something they are focusing on only on the basketball court. Following that motto throughout all of the company’s categories, the innovators behind adidas track footwear recently
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In early February, adidas offered a glimpse into its Archive Team GB Collection celebrating its longstanding relationship with the Great Britain team as we steadily approach the 2012 Summer Olympics in London. This range is directly inspired by the Team GB kit worn at the 1984 Olympic Games in Los Angeles, which was the birth [...]

words // Brandon Richard
If you don’t believe sneaker companies are paying attention to your online reviews, think again. While reviewing his own adidas adiPower Howard back in October, Dwight Howard
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words // Luis Sanchez
Catering to Jeremy Lin fans worldwide, adidas recently released this New York Knicks inspired “Linsanity” t-shirt.
Releasing just in time for next week’s All-Star Weekend festivities featuring Jeremy Lin participating in the Haier Shooting Stars Competition, adidas hit the
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Fans of Jeremy Scott and his work will have the chance to meet the famed designer at the adidas Originals Store in NYC this Saturday. Sky Ferreira will provide music from 1 PM to 6 PM and Scott will be on-hand to greet fans from 3 PM to 5
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Hip hop and hardwood collide on the adidas adiPure
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We
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It takes two to tango but only one to samba. While it
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